Oroton Spring Summer 2010

Here are the first images of Daria's fall campaign for Australian label Oroton.

I've been waiting a good while for this campaign to be released. Way back in March a great reader of the site (thanks muskateer!)  let me know that Daria had just finished shooting for Oroton's new campaign in Palm Springs. It was great knowing a scoop before anyone else but admittedly the anticipation was killing me! Five months later and we can add a third tick to Daria's fall campaign count.
I saw a preview picture of the campaign before but now that the full campaign has been released, as well as a video and behind the scenes images, I feel I can form a substantial opinion. And it is that this campaign is lovely with its bright colours and easy styling. Its interesting to see Daria in more commercial campaigns but I guess the paycheck doesn't hurt. Its not the Balenciaga or Chanel I was hoping for (unsurprisingly to no avail) but its a beautiful campaign nonetheless. Daria really brings these clothes to life and David Mandelberg does a superb job - a great combination of photographer and model.

image sources: oroton.com

Two and Counting

The campaign count is two as of now and I'm positive that Daria will get more for the fall winter 2010 season. Just today scans came up of the Fall Winter 2010 Yves Saint Laurent campaign. Daria is the sole star, photographed by Inez and Vinoodh. A quick post to just show the scans and I'll post something more substantial later on. YSL Is looking really good though.

And then there is Stefanel Fall Winter 2010 by Mario Testino. A bit repetitive and reminescent of Daria's recent "Americans In Paris" editorial from US Vogue. Most probably styled by the same people and photographed at the same time.