Following up on this previous post, the Isabel Marant campaign has been released and with a quick visit to the website you can see the four pictures on-line. But for the sake of a proper post I will upload them here as well.
I've always felt that Daria makes the perfect Isabel Marant girl and its no surprise that the eponymous designer agrees. This is Daria's third campaign and hopefully not the last. Unfortunately it has to be my least favourite thus far. Its nothing to do with Daria or the setting but rather the clothes themselves. If you are aware of Isabel Marant's Spring Summer 2010 collection then you would have been, like me, inundated by an overflow of hot pinks, light denims and ruffles - things I try to stray very far from. Not to get too off topic and post a runway critique, but I have to say that the clothes are the only things hindering me from liking this campaign. The blue sky against a neutral ground makes for a beautiful setting and Daria's relaxed stances are fitting to the campaign - in fact I love how Daria looks in this campaign ... but I just don't like this as much as I would any Marant ad.
Isabel Marant Spring Summer 2010 : Daria Werbowy by Inez and VinoodhI also can't help but compare this ad campaign to the Balmain Spring Summer 2008 campaign. It is the same formula: Daria + stylist Emanuelle Alt + photographers Inez and Vinoodh. Alt's styling resume is impeccable and Vinoodh and Matadin have produced some of the most original editorials and campaigns to date, yet this entire set brings a sense of déja-vu. Its a feeling that has been manifesting for the past few months but that will come up in an entirely different post. I wonder if the team could have predicted the possible similarities between the two campaigns ... But I suppose with a raport as lengthy as theirs things are bound to be repeated!
Also a snap of the Balmain campaign was posted at tFS and can be seen here. I'll wait until a proper scan to make a post of this but my initial reaction is quite disconcerting ...